Larry Lucas - Regional VP - Southwest
Mr. Lucas has over 35 years of executive sales/marketing experience in US and Global Fortune 500 Companies. He has also held senior executive positions with companies such as Bausch & Lomb where he was instrumental in merging Jason and Bushnell, while tripling sales from $46 million to over $126 million in 2 years.  At Vivitar Corporation, Mr. Lucas handled all P&L responsibility for sales and marketing, while spearheading the reorganization of the company during 4 mergers and acquisitions. 
 
At Pentel of America, he developed a new sales management and recruiting model that is now being used in Japan.  He was one of the first Sales Managers to launch Ambassador Greeting Cards, a Division of Hallmark, into Mass Retail, in the early 70’s. He was also instrumental in launching California Scents, a small air freshener company, in all major retailers in the US, culminating in making it a leading air freshener company in the US/Canada, with annual sales in excess of $35 million.
 
Mr. Lucas serves on the board of several consumer products companies, and is a member of several national management and business associations.  He has a BS in Business Administration, Kansas State Teachers College.
Bruarfoss International ehf

Marc Randall Fry - Chief Executive Officer
David M. Powley - EVP Global Operations
Halldor Gudbjarnason - Chairman
Al Gaydosh - VP Operations
Keith Smout - EVP Marketing
Armann Kojic - V.P. Branding
Hlin Elfa Birgisdottir – Humanitarian Initiatives
Mike Whitney
 - Director Corporate Compliance

Torsten Kowitz - Director of Purchasing
Bruarfoss Iceland ehf

Birgir Vidar Halldorsson - EVP Iceland
Sibba Simonardottir - Executive Assistant
Halldor Vidar Halldorsson - V.P. Facilities
Gudrun Yr Birgisdottir - Intellectual Property
Andrew Gonsky - Manager IT



 
Bruarfoss Europe Ltd

Gary Marsh - V.P. Marketing Europe
Khay Seiw - Regional VP W. Europe
Ramon J. Solas - Regional VP Spain


Bruarfoss USA, Inc

Michael Algor, - EVP Sales & Marketing
Paul Taylor - Regional VP - Northeast
Cindy Penn
 - Dir. Government Programs

Terry Walsh - Regional VP - West coast
Larry Lucas
 - Regional VP - Southwest

Edmond LaFrance - EVP - World Flag Program